What hreflang means
It helps Google show the right version to the right audience, for example English for international visitors and Urdu for local ones.
Every version must reference all the others, including itself, or the tags may be ignored.
SEO
hreflang
hreflang is an HTML attribute that tells search engines which language and country each version of a page is for, such as en-pk or ur-pk.
Example
A course page has English and Urdu versions. hreflang tags point between them, so Urdu searchers in Pakistan see the Urdu page.
Why it matters
For multilingual sites, hreflang prevents versions competing with each other and sends visitors to the page in their language.
Keep learning
Related terms.
- Canonical URLA canonical URL is the preferred version of a page when several URLs show the same content, declared with a rel="canonical" tag.
- Technical SEOTechnical SEO makes sure search engines can crawl, render, understand, and index a website, covering speed, structure, and code.
- Duplicate contentDuplicate content is the same or very similar text available at more than one URL, which splits ranking signals and can leave the wrong page ranking.
SEO
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