Mon–Sat, 09:00–18:00 PKTMarketing, websites and courses · Mon–Sat, 09:00–18:00 PKT
Digital Marketing
WhatsApp Business is WhatsApp's tools for companies: a free app for small teams and an API platform for automated, large-scale messaging.
The app adds a business profile, catalogue, quick replies, and labels. The WhatsApp Business Platform supports multiple agents, chatbots, and CRM integration.
Meta's click-to-WhatsApp ads open a chat directly from an Instagram or Facebook ad, which suits markets where people prefer messaging to forms.
Example
A course provider runs click-to-WhatsApp ads. Enquiries arrive as chats with a pre-filled message, and quick replies send the syllabus instantly.
Why it matters
In Pakistan, many customers would rather message than fill in a form, so WhatsApp is often the highest-converting contact channel.
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Digital Marketing
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