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SEO
Mobile-first indexing means Google uses the mobile version of a site's content for indexing and ranking, not the desktop version.
Google now crawls nearly all sites with its smartphone crawler. Content, links, and structured data missing on mobile are effectively missing for search.
Responsive design, which serves the same content on every device, avoids most problems.
Example
A site hides its FAQ on phones to save space. Because Google indexes the mobile version, those answers stop helping it rank.
Why it matters
The mobile site is the real site as far as Google is concerned, so it must be complete and fast.
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SEO
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